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My Marketing Assistant

My Marketing Assistant

My Marketing Assistant is created to cater to the marketing needs of small and mid-sized businesses. Entrepreneurs know where they are now, and where they want to be in future, but it is at times difficult to move the business in the imagined direction. In a complex marketplace, solid marketing plans and strategies are required to achieve business goals. Entrepreneurs must constantly implement new marketing ideas to stay a step ahead of the competition and build their brand image.

WHAT MY MARKETING ASSISTANT CAN DO FOR YOU

Realize your business goals by executing practical marketing initiatives

» Marketing strategy development
» Internet marketing strategy development

Increase leads and sales with effective online marketing

» Search engine optimization
» Pay Per Click (PPC) advertising
» E-mail campaign management
» Newsletter management

Reach the right audience with the right message

» Marketing collateral development
» Direct mail marketing
 

STRATEGY DEVELOPMENT

MARKETING STRATEGY DEVELOPMENT:

To support business growth, powerful but realistic marketing strategies should be implemented right at the beginning. Targeted marketing strategies build a strong foundation for your business by making your brand stand out in the crowd.

Our marketing strategy development process:


INTERNET MARKETING STRATEGY DEVELOPMENT:

Internet is evolving rapidly and is the most complex and widely-used marketing medium. A strong online presence is critical for any big or small business. We can help you in:

• Search engine optimization
• PPC and site-targeted advertising
• Link and banner exchange
• Banner advertising
• Blogging
• Online community building
• Viral marketing
• Email marketing
• Article marketing
• Online cross-promotions and a lot more

Based on your business requirements, our internet marketing specialists build a plan that gives you an optimum mix of various online marketing channels within your budget. What’s more, apart from strategy development, we will help you in executing the campaigns and measuring the results too.

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ONLINE MARKETING

SEARCH ENGINE OPTIMIZATION (SEO):

Each of the major U.S. relevancy-based search engines uses a unique methodology, algorithm or formula to determine a website's relevance to keyword queries. Since billions of websites struggle to come up in search rankings, it has become a battlefield. You need to keep growing your website constantly and measure its performance. My Marketing Assistant's search optimization services are designed to get your website noticed when potential buyers are looking for the products and services you offer. We achieve this by targeting the internet's major search properties in order to drive self-qualified prospects to your site - the specific audiences that are looking for your products and/or services.

The process begins with the effective selection of the basic building blocks for your natural search optimization campaign – your keywords, and then goes on to apply those keywords at all strategic onsite and offsite places for a whole-picture optimization.

PAY PER CLICK (PPC) MARKETING:

Search engine marketing is without a doubt the most important form of online marketing today. Being properly listed to a prospect for a specific search query is the strongest way to draw in qualified visitors. There is no minimum amount for advertising in Pay Per Click programs and you only pay when people click on your website. You can start with as low as $5 a day to get potential customers to your website. My Website Assistant’s PPC service carefully evaluates the keywords for your business and launches multiple campaigns to get the maximum results with minimum investment.

EMAIL CAMPAIGN / NEWSLETTER MANAGEMENT:

My Marketing Assistant Service can execute your email campaigns for you while you concentrate on making sales. Our email campaign management services include:

• Visualizing
• Designing
• Content writing
• Executing
• Measuring and analyzing results

We utilize proven third-party software or web-based applications to run text or HTML email/newsletter campaigns. We constantly study email marketing results and conversion rates to understand what works for which industry or type of business. All you need to do is explain your requirements to us and we create a customized template and content for you; once you approve, we will put it on the campaign management application where you can upload your opt-in recipient database. We execute the campaign on the scheduled time and date, and send the analysis to you once the campaign is over.

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OFFLINE MARKETING

MARKETING COLLATERAL DEVELOPMENT:

With growing business, you need a lot of marketing and sales collateral to distribute to prospects and customers. We can conceptualize, write content, and design convincing marketing collateral in-tune with your brand image. Our marketing experts have helped many clients create powerful documents including:

• Corporate brochures, product/service brochures and leaflets
• Company documents, reports and proposals
• Training material
• Newsletters, direct mails and e-mails
• White papers, case studies, presentations and other business collateral

DIRECT MAIL MARKETING:

Direct mail marketing is still an effective marketing channel as it helps you reach all sections of your target audience right at their doorstep. A direct mail campaign yields results for a long time and helps generate brand awareness and buzz, creating more impact on the mind of the reader. We help you develop a direct mail campaign right from ideation, designing and execution – while you relax and count the leads.

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CONTENT WRITING

Online publishing has increased the need for business content. Everyday, businesses require content for point of view articles, press releases, websites, marketing campaigns, marketing collateral, blogs, advertising, training material, presentations, reports, product demos, and a lot more. Our experienced content specialists write and edit content for any business need. After you explain your requirements and send all the preliminary info, our writers do the research and create fresh content for you. They have expertise in writing keyword optimized content for the web.

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